| The reason of the increase (decrease) in the sales/ revenues during the current period compared to the same period of the last year is | Sales increased during the current period compared to the same period of the previous year, primarily driven by the effectiveness of the marketing campaigns, the company’s geographical expansion through the opening of new branches, and the diversification of its product portfolio with a new assortment tailored to market demands and designed to enhance brand appeal. |
| The reason of the increase (decrease) in the net profit during the current period compared to the same period of the last year is | Net profit declined during the current period compared to the same period of the previous year, primarily due to a decrease in gross profit margins resulting from promotional campaigns. The increase in operating expenses related to the opening of new branches — which have not yet reached maturity or generated full operational returns — also contributed to the pressure on net profit. |
| Statement of the type of external auditor's report | Unmodified conclusion |
| Reclassification of Comparison Items | NA |
| Additional Information | The number of new branches that have been opened since the beginning of the year until August 10 amounted to 11 branches, geographically distributed in various regions of the Kingdom, representing 16% of the total number of the company's branches |
