| Element List | Current Quarter | Similar quarter for previous year | %Change | Previous Quarter | % Change |
|---|---|---|---|---|---|
| Sales/Revenue | 188,263.56 | 192,342.423 | -2.12 | 295,960.547 | -36.388 |
| Gross Profit (Loss) | 41,716.571 | 48,198.161 | -13.447 | 80,199.347 | -47.983 |
| Operational Profit (Loss) | -17,816.07 | -166.475 | 10,601.949 | 10,769.511 | - |
| Net Profit (Loss) Attributable to Shareholders of the Issuer | -19,928.98 | -1,287.27 | 1,448.158 | 8,647.587 | - |
| Total Comprehensive Income Attributable to Shareholders of the Issuer | -19,539.515 | -386.37 | 4,957.202 | 8,367.991 | - |
| All figures are in (Thousands) Saudi Arabia, Riyals | |||||
| Element List | Current Period | Similar period for previous year | %Change |
|---|---|---|---|
| Sales/Revenue | 484,224.107 | 517,313.056 | -6.396 |
| Gross Profit (Loss) | 121,915.918 | 128,779.056 | -5.329 |
| Operational Profit (Loss) | -7,046.559 | 26,747.021 | - |
| Net Profit (Loss) Attributable to Shareholders of the Issuer | -11,281.393 | 22,836.892 | - |
| Total Comprehensive Income Attributable to Shareholders of the Issuer | -11,171.524 | 23,647.812 | - |
| Total Shareholders Equity (after Deducting Minority Equity) | 369,259.537 | 400,212.214 | -7.734 |
| Profit (Loss) per Share | -0.1 | 0.2 | |
| All figures are in (Thousands) Saudi Arabia, Riyals | |||
| Element List | Amount | Percentage of the capital (%) | |
|---|---|---|---|
| Profit (Losses) Resulting From The Change In Investment Propertie’s Fair Value | - | - | |
| Accumulated Losses | - | - | |
| All figures are in (Thousands) Saudi Arabia, Riyals | |||
| Element List | Explanation |
|---|---|
| The reason of the increase (decrease) in the sales/ revenues during the current quarter compared to the same quarter of the last year is | Revenue declined by 2.12% to SAR 188.26 million in Q2 2026, compared with SAR 192.34 million in Q2 2025, primarily due to intensified competition, which adversely affected customer visits and order volume. Total customer visits decreased by 15.6% to 27.12 million in Q2 2026, compared with 32.13 million in Q2 2025. The continued growth in the Company’s offline retail stores partially offset the decline, with offline revenue contributing 4.70% of total revenue in Q2 2026, up from 0.77% in Q2 2025. |
| The reason of the increase (decrease) in the net profit during the current quarter compared to the same quarter of the last year is | Net loss increased to SAR 19.93 million in Q2 2026, compared with a net loss of SAR 1.29 million in Q2 2025, primarily due to: ● Gross profit decreased by 13.45% to SAR 41.72 million. Gross margin was supported by improved procurement effectiveness and a higher contribution from private-label products sales. However, these benefits were more than offset by an increase in the provision for slow-moving inventory to SAR 8.8 million in Q2 2026, compared with SAR 1.4 million in Q2 2025, together with higher overhead costs associated with the expansion of the Company’s offline retail stores, which resulted in lower gross profit and gross margin. ● Selling and marketing expenses increased by 19.20% to SAR 41.56 million in Q2 2026, compared with SAR 34.87 million in Q2 2025, mainly due to continued marketing expenditure aimed at protecting the Company’s market share amid intense competition and supporting the growth of its private-label brands. Consequently, selling and marketing expenses increased to 22.08% of revenue in Q2 2026, compared with 18.13% in Q2 2025. ● General and administrative expenses increased by 33.14% to SAR 17.97 million in Q2 2026, compared with SAR 13.50 million in Q2 2025, mainly due to administrative and overhead costs supporting the continued expansion of the Company's offline retail stores. Consequently, General and administrative expenses increased to 9.55% of revenue in Q2 2026, compared with 7.02% in Q2 2025. |
| The reason of the increase (decrease) in the sales/ revenues during the current quarter compared to the previous one is | Revenue decreased by 36.39% to SAR 188.26 million in Q2 2026, compared with SAR 295.96 million in Q1 2026, primarily due to the seasonal impact of Ramadan, which fell entirely within Q1 2026. |
| The reason of the increase (decrease) in the net profit (loss) during the current quarter compared to the previous one is | The Company recorded a net loss of SAR 19.93 million in Q2 2026, compared with a net profit of SAR 8.65 million in Q1 2026, primarily due to: ● Lower revenue during the quarter. ● Gross profit decreased by 47.98% to SAR 41.72 million, mainly due to lower revenues in Q2 2026 compared with Q1 2026 and a higher provision for slow-moving inventory recognized during the quarter, which increased to SAR 8.8 million from SAR 3.2 million in Q1 2026. ● Continued marketing spending to protect market share amid rising competition. |
| The reason of the increase (decrease) in the sales/ revenues during the current period compared to the same period of the last year is | Revenue decreased by 6.40% to SAR 484.22 million for the six months ended 30 June 2026, compared with SAR 517.31 million in the same period of the previous year, primarily due to increased competition and lower order volumes due to lower number of customer visits, reflecting an 11.5% decrease in customer visits to 63.30 million, compared with 71.54 million in H1 2025. This was partially offset by the revenue contribution from the Company's offline retail stores, with offline revenue contributing 3.70% of total revenue in H1 2026, compared with 0.29% in H1 2025. |
| The reason of the increase (decrease) in the net profit during the current period compared to the same period of the last year is | The Company recorded a net loss of SAR 11.28 million for H1 2026, compared with a net profit of SAR 22.84 million for H1 2025, primarily due to: ● Gross profit decreased by 5.33% to SAR 121.92 million, mainly due to lower sales. Gross margin improved in H1 2026, supported by better pricing and procurement efficiencies, increase in private label share, partially offset by a higher inventory provision which increased to SAR 12M in H1 2026 from SAR 2.7M in H1 2025 ● Selling and marketing expenses increased by 26.11% to SAR 96.16 million, reflecting higher marketing expenditure to support market share amid increased competition and drive the growth of private-label brands. Consequently, selling and marketing expenses increased to 19.86% of revenue in H1 2026, compared with 14.74% in H1 2025. ● General and administrative expenses increased by 27.24% to SAR 32.80 million, mainly due to administrative and overhead costs supporting the expansion of the Company's offline retail operations. Consequently, General and administrative expenses increased to 6.77% of revenue in H1 2026, compared with 4.98% in H1 2025. |
| Statement of the type of external auditor's report | Unmodified conclusion |
| Comment mentioned in the external auditor’s report, mentioned in any of the following paragraphs (other matter, conservation, notice, disclaimer of opinion, or adverse opinion) | N.a |
| Reclassification of Comparison Items | Certain comparative figures for the three- and six-month periods ended 30 June 2025 were reclassified to conform with the current-period presentation. |
| Additional Information | - |
